The ACH Payments Blog

seo and keywords

Research Your Business’s Keywords for Better SEO

The decision to start blogging in order to attract customers to your website is an easy one. In fact, it’s more or less a requirement in today’s marketing climate. You know you need to create articles on topics your potential clients will be interested in reading, and you know you need to pepper your articles […]

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business youtube playlist example

YouTube Playlists Can Help Market Your Business

It’s clear that YouTube can help your business, but adding lots of your own videos takes time and resources. While you channel is getting built up, you can become a “content curator” to draw people in. This means that you can screen existing videos and build up “Playlists” that your clientele will find useful. Then, […]

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local search marketing

Improve Your Business’s Online Local Listings

If you run a business that serves local customers, it’s time to evaluate your local listings. If you are getting found in searches related to your customers’ location, you will bring in more customers. If you aren’t, you will never know how much business you are missing. Keep reading to find 5 easy steps for […]

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public relations for business

How to Make Public Relations Work for Your Business

Public relations is different from advertising because you don’t directly pay the news outlet or website. However, PR isn’t free. PR costs. But it can definitely pay off for your company. Be sure to maximize your PR efforts as part of your overall marketing. Here is what PR costs: PR takes time in the short […]

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social media builds business

Use Social Media Marketing to Build Your Business

It sounds simple: increase sales at your small business using social media like Facebook, Twitter and LinkedIn. Social media means that businesses have more tools than ever to market their business. To get the best results, though, you need to use certain skills. And you need to be persistent. It starts by figuring out where […]

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business blogging

How a Blog Could Help Your Business

Many people think a blog can only be a personal account of what the blogger had for breakfast. That is not true, especially for businesses. A blog is simply an online collection of articles, stamped with a date. Each post is associated with one or more categories. It has “tags” – keywords that appear in […]

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customer finds business

Find Out How New Customers Found Your Business

Your business probably expends a lot of resources finding new customers. To avoid wasting marketing money, you need to track which aspects of your marketing are the most effective. One of the best ways to do this is to discover how new customers found your business. This needs to be done regularly to keep your […]

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social business

Why Do Companies Succeed or Fail in Social Business?

Social business means a company has a social objective instead of a financial objective. For example, Divine Chocolate is nearly half owned by farmers and utilizes fair trade practices. Many companies swear by social business as the way for their company to flourish in today’s landscape. But many others encounter obstacles to making social business […]

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facebook target marketing

Be a Better Facebook Advertiser: New Facebook Marketing Research

Facebook continues to have the largest number of engaged users in the world. With its 1.19 billion monthly users, it remains a crucial platform for businesses seeking the attention of the masses. So what are the new developments that your company needs to know? New research by Marin Software highlights a few recent Facebook marketing […]

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youtube on a mobile device

YouTube Sees Boost in Mobile Traffic

User-generated video giant YouTube is swiftly moving its more than 1 billion users to mobile. According to recent reports from Google*, mobile devices now accounts for 40% of YouTube’s traffic. The numbers show YouTube’s vastly growing popularity on phones and tablets. Last year, mobile usage accounted for only 25% of traffic. In 2011, only 6%. […]

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