The ACH Payments Blog

social media engagement

Get Direct Social Media Engagement for Your Business

Doing social media for your business is on on-going task, but do you find it difficult to translate all your hard work into real engagement from your audience? Time to bring social media to the next level! Here are a few great tips for increasing social media engagement. Follow the 80/20 Rule You may already […]

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business vs personal life

Personal Profiles in Business Social Media

How should a small business owner separate personal life and work in social media? Do you have to be using all types of social media as a “person” in order to market your business online? Let’s look at four primary platforms for marketing small businesses: Facebook, Twitter, LinkedIn, and Pinterest. Facebook To market your small […]

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find-employee

6 Tips for Finding New Employees with Email and Social Media

You may already know social media and email campaigns can bring in new customers to your business. But what about bringing in new employees? Many small business owners find that the hunt for the right person to fill a position is one of their greatest challenges. After all, your success in growing and improving your […]

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worms

5 Ways to Drive Facebook Engagement with Images

Images are key to successfully marketing your small business on Facebook. Posts with images receive 120% more engagement (likes, comments, shares) than those with just text.1 Check out these 5 examples of ways to use images on Facebook for your small business. 1. Promote Special Offers & Events Offering discounts, giveaways, or special offers for […]

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unique business

Understand Your Business’s Uniqueness for Success

There is something about your business that stands out. Your business is unique. The sheer existence of your business means you are offering something special, even in a crowded market. Reflect on what makes your company special, and how to improve on your distinct, positive qualities. Be very clear about what makes your company one-of-a-kind. […]

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customers for businesses

Be Thankful for the Customers You Have

You have probably heard the saying that it is cheaper to keep the customers you have than to acquire new ones. Now is the moment to take stock of an often overlooked asset: your existing customers. A lot of companies focus too much effort on growth through new customer acquisition, when there is plenty of […]

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facebook engagement

Get More Exposure on Your Facebook Business Page

When you look at your business Facebook page statistics, do you wonder how Facebook decided how many people got to see your individual posts? Perhaps your page has 1511 likers, but only “320 people saw this post.” And why do some posts have thousands of views? Here is some of the latest news about how […]

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customer service infographic thumbnail

Better Customer Service: New Research

What are the vital components–and pitfalls—of a successful customer service strategy? Why Do Companies with Great Customer Service Succeed? is the title of a new infographic from KISSmetrics that compiles data from various recent surveys. These graphs and pictographs show how to encourage new customers to buy your products and services, and keep your existing […]

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online business referrals

Ask for Referrals for Your Business — Online

What is the right way to ask for online referrals for your business? How can you successfully drum up business online without coming on too strong? The key is to have guidelines for asking for referrals online: 1. Online, most of your effort should be on indirect referrals. A direct referral means actually asking someone […]

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sms marketing

SMS Text Marketing for Your Business

Your prospects and customers carry their mobile phones everywhere, so cell phones are a great channel to reach out to them. Sending text-only messages to their mobile phone is perfect for timely marketing announcements such as sales, events and limited-time offers. Smart phones, such as Androids and iPhones, can receive push notifications if your company […]

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