The ACH Payments Blog

Co-marketing is a form of relationship marketing that allows companies to expand their reach and share in increased revenue with a partnered company. This type of marketing works at any scale and can fit into nearly any marketing plan. Co-marketing can take on many forms: co-sponsored events, shared campaigns, co-written blogs, eBooks, infographics, co-produced videos, […]

They’re little mistakes. At least, most people would like to think they are. When most people start a business, they’re concerned with a lot of “important” things like the size of their market, who their competitors are, their positioning and their marketing plan. After all, isn’t that mostly what it takes to build a successful […]

Here are some interesting facts about customer acquisition: 40% of customers report “improved interaction with service employees” as their key driver for spending more with a company 86% of customers stop doing business with a company because of bad customer experience It is 6 – 7 times more expensive to acquire a new customer than […]

According to data from the 2012 Freelance Industry Report, one of the challenges freelance writers face is with getting paid on time. Around 3.4% of freelancers face this problem. There are often a lot of issues that could delay or even prevent your getting paid by a client; it could be due to unforeseen circumstances in the live […]

If you’ve tried to read or research into anything marketing lately, you’d have come across the term “content marketing” at least once; in most cases, you’ll see it mentioned across your social networks, on your favorite blogs and in various other outlets at least once a weak. To most people, content marketing is just another […]

If you own an e-commerce site, your main aim is ultimately to get more people to buy; from how your website logo looks to the color and wording of your checkout button, everything should be designed to get more people to pay you. In other words, while it’s important to have a great product, it’s […]

The more quality traffic you can get, the more sales you will make. We’ve talked about various ways to significantly improve sales without having to increase traffic, using psychologically proven tactics, in previous articles but it’s important to also learn how to get more traffic; no matter how sophisticated your website and approach to closing […]