Did you know that while more than 70 percent of brands have a strategy for social media, only a third of them test their content? A report by the Association of National Advertisers shows that many businesses are neglecting to test the content they put out on social media. Those that do use social media […]
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Use Social Media Marketing to Build Your Business
It sounds simple: increase sales at your small business using social media like Facebook, Twitter and LinkedIn. Social media means that businesses have more tools than ever to market their business. To get the best results, though, you need to use certain skills. And you need to be persistent. It starts by figuring out where […]
Be a Better Facebook Advertiser: New Facebook Marketing Research
Facebook continues to have the largest number of engaged users in the world. With its 1.19 billion monthly users, it remains a crucial platform for businesses seeking the attention of the masses. So what are the new developments that your company needs to know? New research by Marin Software highlights a few recent Facebook marketing […]
Business Etiquette Tips for Smartphones, Social Media and Email
What is good business etiquette when using smartphones, Facebook and emails? Business etiquette is more important now than ever. In an increasingly competitive market, your relationships with colleagues, customers and other companies can easily make or break the business. And with the constant onslaught of new technology comes new rules for proper behavior on your […]
Getting and Keeping Loyal Likers on Facebook
The best way to develop loyal fans on Facebook is to keep them happy. Many companies have found that Facebook lets them easily interact with their customers and keep their company top-of-mind. A good Facebook presence can substantially enhance your relationships with your customers, and help build community. But how do you keep them happy? […]
4 Tips for Better Customer Service with Social Media
Customer service with social media is a trend, and customers are expecting to get questions answers and problems solved on Facebook, Twitter and other forms of social media. Just as everyone expects your company to have a website, pretty soon customer service via social media will be the norm. If your company is doing any […]
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